Senior Graphic Designer creating thoughtful, effective brand experiences.

With 20 years of experience across in-house and freelance roles, I specialise in delivering clear, considered design across branding, digital and print. Based in the North West, I’ve worked with organisations in education, manufacturing and the not-for-profit sector to create work that is purposeful, professional and built to last.

Design that evolves, connects, and solves real world problems.

I believe great design comes from curiosity, collaboration, and the space to truly understand how a brand should live and grow.

Living and breathing the brand

I thrive in in-house environments where there’s time to fully understand a brand and uncover opportunities for meaningful development. This deeper connection allows design to move beyond aesthetics - supporting strategy, strengthening communication, and creating consistent experiences that evolve alongside the organisation.

Always learning, always making

Design is constantly changing, shaped by technology, culture and everyday inspiration. I enjoy exploring new tools, platforms and processes, building fresh thinking into my daily work. Outside the studio, creativity continues through baking, interiors and thoughtfully crafted celebrations - because the best ideas rarely stay in one place.